Selling your stuff online

Sometimes we downsize our belongings to declutter or become better organized in our home. Sometimes we need to let go of items because we are moving. Whether you’re staying or going, here are some tips on selling those things that you’re ready to be free of. And remember, if selling isn’t for you, consider local donation services.

DO YOUR RESEARCH

Research helps you determine what items are most likely to sell and how to best price them. Start by searching for the item you’d like to sell on resale sites such as eBay, Facebook Marketplace or Poshmark to see the pricing of similar items. Look for items that have already sold for the price that was finally realized by the seller. List the item for 15 percent higher than you’re willing to sell it for so you have negotiating room. Everyone loves a “deal” and coming down in your price gives buyers an incentive to bite.

CLEAN IT UP

No one wants to see a photo of a wrinkled dress or an electronic item with fingerprints. Dry clean clothing and wipe down hard goods. If you’re selling a smartphone or tablet, remove your SIM card and delete everything from he device. Be sure to back up all your data first, onto a new device. Nice photos will get you better offers so photograph the item in a well lit, uncluttered area. Point out any damage to the item and take a close up photograph of the damaged area.

WORD IT WELL

Include as many key words as possible; both general and specific so your listing reaches people using different search terms. Put the formal name of the item in the title with the other key words and the condition in the description. Don’t forget to mention special facts such as “brand new” or “still in the box”.

CAREFULLY SHIP

Choose the smallest box possible to protect items in transit. Fill empty space with paper or bubble wrapping. Check your selling platform for prepaid shipping labels. If you’re not interested in shipping, choose local platforms such as Facebook Marketplace, Letgo, OfferUp, or use the NextDoor app.

BE SAFE

Many selling platforms offer a messaging feature but if yours doesn’t, consider creating a second email account that doesn’t show your full first or last name. Payment should be made through the platform’s secure site or other secure payment services like PayPal. If you’re selling locally, consider meeting in a public location such as a Starbucks.

BE RESPONSIVE

Turn on notifications so you never miss a message from an interested party. Receptive and honest sellers get good reviews and good reviews are more likely to lead to better sales. 

Happy Selling!